Logo redesign

Downloadable pdf (448 KB) of the redesigned logo.

The idea behind the logo is to give prominence to the behavior of "speaking up". Visually the logo is simplified to just black and white with a strong graphic element.

Additionally the logo can be converted into viral marketing tools by allowing for easy pdf downloads and printing.

The talking bubble may be developed later on to include other types of bubbles (thought, loud bursts, etc).